Social Listening Trends 2023

Are you perpetually thinking about your customers, specifically, what they think about your business? Are there features or products that you want to add but are not present? What about opportunities to connect more? Social listening can provide insight into these questions and much more. The effects of social listening cascade through different parts of … Read more

Micro Versus Macro Influencer Marketing – Which One Is Best in 2023?

Perhaps you might be curious about micro influencers and what they can do for your business. The following post will cover the following: The difference between micro influencers and macro influencers Where to find micro influencers for your company The benefits of micro influencers Before we address the above points, what is a micro influencer? … Read more